The Curated Curl  presents

A Natural Hair Experience

2020 Sponsorship Opportunities and Application

 

What is SOulFully Textured?

SOulFully Textured is New England’s annual natural hair and beauty experience, hosted in the City of Boston, and is a place for brands to meet multiculturalism. The event features panel discussions from a variety of industries on topics designed to empower people to live their best lives, product demonstrations and education, with an array of specially curated vendors for attendees to shop and artsy fun to explore.  SOulFully Textured is a family-friendly event, created for those that embrace their textured natural hair and is designed to promote natural hair care and beauty products, fashion and lifestyle brands, small business and entrepreneurship, financial planning and healthy living.

Why Partner With Us?

New England is home to 1.2 million females of color, but rarely hosts a large scale natural hair and beauty event.  The natural hair community in the Greater Boston and New England area have been waiting for natural hair brands and top influencers in the natural hair care and beauty industry to come to an event in this market. SOulFully Textured is excited to share a new opportunity for innovative companies to showcase their brands to a targeted audience of existing and new customers. By partnering with us, you will play a critical role in celebrating a community event, thereby establishing or maintaining your brand in the community and showcasing your brand to a savvy multicultural audience.  You will have the opportunity to increase sales and  your client base; create, maintain or enhance your brand as a leader in the health and beauty industry; enhance your B2B health and beauty industry connections; demonstrate your product's effectiveness and share your ideas for the future of your industry to an engaged audience. With a SOulFully Textured sponsorship, go beyond the limits of a vending space, put your company in the spotlight, flaunt your brand strength to the competition and stay top of mind to your ideal target audience.  The below sponsorship opportunities will capture your target audience before, during and after the event.  Opportunities are limited and subject to change.

Sponsorship Levels

Presenting Sponsor (i.e event becomes "SOulFully Textured presented by "Your Company"")

1 Hair/Beauty Brand opportunity | 1 Non-Hair/Beauty Brand opportunity: $3500

  • Prominent Brand Acknowledgment (name and/or logo) as a Presenting Sponsor on promotional materials and press materials, the Day of Event Guide & our Website

  • 1 Complimentary 10' x 10' Vending Space (includes: 1, 6' table and 2 chairs)

  • Opportunity to have a :30 second Video Message (provided by you) projected to attendees in the Main Exhibit Hall on the IdeaPaint Wall 

  • 4 Event Passes

  • One Center Page Ad (2 colors) in Day of Event Guide

  • Logo linked to your website from Sponsor section as Presenting Sponsor on Event Web Page

  • Name and/or logo displayed prominently on Event print promotions distributed throughout New England (Massachusetts, Rhode Island, Connecticut, and New Hampshire)

  • Logo displayed prominently on 400 Event/VIP Tote Bags

  • Logo included on Event Staff and Volunteer T-Shirts

  • Company Signage (provided by you) at Main Entrance or at Main Stage area

  • Opportunity to have a Company Representative present a One Hour (or 2 thirty minute) Class or Demonstration from the Main Stage.  We can provide assistance in finding a local model or stylist for any demonstrations or you can provide your own

  • Opportunity to include marketing materials, product samples or a custom premium in up to 400 Event Tote Bags

 

Beauty Bar Sponsor - 2 Opportunities: $2,500

This bright corner space with a wooden high top table and chairs is perfect for two Beauty Brands which will share the table.  The space will attract attendees and is ideal for product sampling, makeovers, hair styling and more.  Mirrors and vanity lights are not included.  Opportunity Includes:

  • Logo included on Event Flyers distributed throughout 4 New England states

  • Logo included on 400 Event Tote Bags

  • Logo included on Event Staff and Volunteer T-Shirts

  • Company Signage (provided by you) at Beauty Bar

  • Opportunity to include marketing materials, product samples or a custom premium in up to 400 Event Tote Bags

Paint, Sip and Chat Sponsor (Paint activity is 2 sessions, each with a maximum of 20 people) - 1 opportunity: $2,500

  • Opportunity to have Brand Integrated into Artist Image recreated by session participants

  • Brand Acknowledgment (name and/or logo) on promotional materials and the event web page

  • One 10' x 10' Vending Space at Entrance to the Paint and Sip room to promote product/brand. Location is also in a high traffic area directly across from the entrance to the Main Exhibit Hall.  Includes: 1, 6' table and 2 chairs or you can provide your own

  • 3 Event Passes 

  • Exclusive slot to have a Company Representative or Special Guest represent your brand to the Paint and Sip participants.  This is a good opportunity for an intimate discussion or Q&A about your brand or natural hair concerns and trends.

  • One Half Page Ad (1 color) in Day of Event Guide

  • Logo Linked to your website from Sponsor section as Paint and Sip Sponsor on Event Web Page

  • Logo included on Event Flyers distributed throughout 4 New England states

  • Logo included on 400 Event/VIP Tote Bags

  • Logo included on Event Staff and Volunteer T-Shirts

  • Company Signage (provided by you) at Entrance to Paint and Sip Room

  • Opportunity to include marketing materials, product samples or a custom premium in up to 200 Event Tote Bags

  • Opportunity to provide Paint & Sip participants an exclusive branded premium item (42 items provided by you)

 

Bronze Sponsor - 3 Opportunities: $1500

  • One 8 x 8 vending space (includes 1, 6' table and 2 chairs or you can provide your own)
  • Opportunity to include marketing materials, product samples or a custom premium in up to 200 Event Tote Bags

  • 2 Event Passes 

  • One Quarter (1/4) Page Ad (1 color) in Day of Event Guide

  • Logo listed in Sponsor section on Event Web Page

  • Logo included on Event Flyers distributed throughout 4 New England states

  • Logo included on 400 Event/VIP Tote Bags

  • Logo included on Event Staff and Volunteer T-Shirts

 

Swag Bag Sponsor

Swag bags create a phenomenal buzz and including your branded item is a low cost way to attract new customers. Depending on your selection below, your item may be included in the Event Tote Bag that will be given to the first 400 attendees and volunteers.  Your item should compel the attendee to want to utilize your business, buy your products or visit your store. You are required to provide merchandise that is worth no less than $5 per item, except for the VIP bags which require a value of no less than $10.  We will allocate each bag with a variety of items to make it fun for the attendees and to promote your brand in accordance with your selection. We accept a full range of items from hair products, accessories, soaps, etc. Items that are not acceptable are business cards, magnets, stickers, buttons, post cards, flyers.

  • Name listed (along with the other Swag Bag Sponsors) in Event Guide

 

$400 1st Tier Swag Bag

400 of your promotional items for the first 400 attendees and volunteers.  You will get your branded item in the first 400 attendees hands for only $1.

$300 2nd Tier Swag Bag

200 of your promotional items for 200 of the first attendees and volunteers

$200 VIP Swag Bag

75 of your promotional items for the VIP attendees

In-Kind Partnership
Partner opportunities are available for organizations that can assist with services such as printing, marketing, DJ, set-up, decorations, door prizes, etc.  Benefits will be based on the value of the services provided.

Custom Sponsorship Opportunities

Didn't find the perfect fit?   Send us an email (info@TheCuratedCurl.com). We are happy to collaborate with you to find a creative opportunity for your company that stands out and provides the return on investment your company desires.

District Hall is equipped with high speed internet access for all of our guests. Please note electrical needs and whether you will need the included table and chairs on the application.  Once your application is approved, you will be emailed a contract and invoice.  Your sponsorship will not be activated until your payment is received.  Payment is due within 10 business days of approval of your application.  All payments are final, non-refundable and non-transferable. Please review the Event Rules and Regulations before submitting an application.

  • Brand Acknowledgment (name and/or logo on promotional materials and event web page)

  • 1/2 High Table, 3 High Chairs

  • 3 Event Passes

  • One Half Page Ad (1 color) in Day of Event Guide

  • Logo Linked to your site from Sponsor section on Event Web Page

Submit Your Sponsorship Application

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